According to IMARC Group latest report titled” Performance Analytics Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026”, the market exhibited strong growth during 2015-2020. The global performance analytics market size to grow at a CAGR of around 20% during 2021-2026. Performance analytics is an analytical solution used for recording, collecting and interpreting data related to various business processes across the organization. It is widely utilized for managing and monitoring the supply chain, employees, finances, information technology (IT), operations and sales and marketing processes. Performance analytics includes key performance indicators (KPIs), data collectors, embedded dashboards, time charts and purpose-built metrics to measure and accelerate performance. It assists in making efficient staffing decisions, streamlining preparation for self-inspection and developing future growth strategies. It finds extensive application across various industries, such as retail, healthcare, manufacturing, IT and banking, financial services and insurance (BFSI).
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As the novel coronavirus (COVID-19) crisis takes over the world, we are continuously tracking the changes in the markets, as well as the purchase behaviours of the consumers globally and our estimates about the latest market trends and forecasts are being done after considering the impact of this pandemic.
The global performance analytics market is primarily being driven by the its widespread adoption in the BFSI industry for monitoring sales and revenue, transaction activities, and market and portfolio analysis. Moreover, various technological advancements, such as the integration of artificial intelligence (AI) and big data solutions, are providing a thrust to the market growth. These technologies aid in minimizing human errors and provide continuous and real-time assessment and feedback. Other factors, including the increasing adoption of performance analytics in the healthcare industry for improving operational transparency and patient satisfaction and the rising requirement for performance tracking solutions for students across e-learning platforms, are anticipated to favor the market growth.
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Competitive Landscape with Key players:
The report has also analysed the competitive landscape of the market with some of the key players being.
- International Business Machines Corporation
- Microsoft Corporation
- Optymyze, Oracle Corporation
- Prophix Software Inc.
- SAP SE
- SAS Institute Inc.
- Servicenow Inc.
- Siemens AG
- Workday Inc.
- Xactly Corporation
Performance Analytics Market Segmentation:
Our report has categorized the market based on region, component, deployment mode, organization size and industry vertical.
Breakup by Component:
Breakup by Deployment Mode:
Breakup by Organization Size:
- Large Enterprises
- Small and Medium Enterprises
Breakup by Application:
- Financial Performance
- Sales and Marketing Performance
- IT Operations Performance
- Supply Chain Performance
- Employee Performance
Breakup by Industry Vertical:
- IT and Telecom
- Government and Defense
Breakup by Region:
- North America (United States, Canada)
- Europe (Germany, France, United Kingdom, Italy, Spain, Others)
- Asia Pacific (China, Japan, India, Australia, Indonesia, Korea, Others)
- Latin America (Brazil, Mexico, Others)
- Middle East and Africa (United Arab Emirates, Saudi Arabia, Qatar, Iraq, Other)
Key highlights of the report:
- Market Performance (2015-2020)
- Market Outlook (2021-2026)
- Porter’s Five Forces Analysis
- Market Drivers and Success Factors
- SWOT Analysis
- Value Chain
- Comprehensive Mapping of the Competitive Landscape
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