Online Grocery Market in India: Report, Size, Growth, Demand and Forecast 2021-26

As per the latest report by IMARC Group, titled “Indian Online Grocery Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026,” the online grocery market report in India reached a value of US$ 3.02 Billion in 2020. Online grocery stores refer to e-commerce websites and mobile applications that help consumers order fresh produce, packaged food and dairy products, and various other necessary household items. These online portals use the internet to place orders while allowing the scheduled delivery of the required goods directly from local stores and third-party e-retailing organizations. In India, online grocery stores have gained immense popularity as these stores offer easy return, refund and exchange of items; enhanced convenience; multiple options to choose from; and flexibility in the payment modes.

We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.

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Indian Online Grocery Market Trends:

The growing penetration of high-speed internet connectivity across both urban and rural areas and the rising adoption of smartphones represent the primary factors driving the market growth. The increasing digital literacy among a large portion of the consumer base has also enabled them to order groceries via online platforms. Besides this, the expanding e-commerce industry and rising awareness among consumers about the associated benefits and advantages of online grocery shopping have increased the acceptance of online grocery portals in the country. Moreover, the outbreak of coronavirus disease (COVID-19) has encouraged consumers to shop groceries and essential household items online with contactless deliveries and digital payment methods to minimize social contact and the spread of the virus. Furthermore, various vendors are streamlining their functions by offering flexible services and hassle-free refund policies. They are also introducing subscription-based or on-demand delivery models for their users, which is providing a positive outlook to the market. Looking forward, the market value is expected to reach US$ 17.72 Billion by 2026, expanding at a CAGR of 28.90% during 2021-2026.

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Competitive Landscape with Key players:

The report has also analysed the competitive landscape of the market with some of the key players being.

  • Aaram Shop Private Limited
  • Amazon Retail India Pvt. Ltd
  • Godrej Nature’s Basket
  • Grofers India Private Limited
  • Innovative Retail Concepts Pvt Ltd (Bigbasket)
  • Paytm E-Commerce Pvt. Ltd

Indian Online Grocery Market Segmentation:

Our report has categorized the market based on region, product type, payment method and platform.

Breakup by Product Type:

  • Food Grains
  • Bread, Bakery and Dairy Products
  • Fruits and Vegetables
  • Personal Care
  • Dry and Baking Products
  • Household Products
  • Beverages
  • Meat and Meat Products
  • Others

Breakup by Payment Method:

  • Online
  • Cash on Delivery

Breakup by Platform:

  • App-based
  • Web-based

Breakup by Region:

  • North India
  • East India
  • West India
  • South India

Key highlights of the report:

  • Market Performance (2015-2020)
  • Market Outlook (2021-2026)
  • Porter’s Five Forces Analysis
  • Market Drivers and Success Factors
  • SWOT Analysis
  • Value Chain
  • Comprehensive Mapping of the Competitive Landscape

We are updating our reports, If you want latest primary and secondary data (2021-2026) with Cost Module, Business Strategy, Competitive landscape, etc. Click request free sample report, the report will be delivered to you in PDF format via email within 24 to 48 hours after the payment confirmation.

About Us

IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.

IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.

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