United States Pet Wearable Market to Grow at 12.60% CAGR by 2032| IMARC Group

United States Pet Wearable Market Overview

Base Year: 2023

Historical Years: 2018-2023

Forecast Years: 2024-2032

Market Growth Rate: 12.60% (2024-2032)

The U.S Pet Wearable Market is experiencing significant growth, driven by consumer preferences for convenience and time-saving solutions. According to the latest report by IMARC Group, The United States pet wearable market size is projected to grow at a CAGR of 12.60% from 2024 to 2032.

United States Pet Wearable Industry Trends and Drivers:

A pet wearable is a device designed to be worn by pets, typically attached to a collar or harness, to monitor various aspects of their health, behavior, and location. These devices often include features like GPS tracking to help locate lost pets, activity trackers to monitor their exercise levels, and sensors to keep an eye on vital signs such as heart rate and body temperature. Some advanced models can even track sleep patterns, caloric intake, and detect unusual behaviors or medical conditions early. Data collected by these wearables is usually transmitted to a smartphone app, providing pet owners with real-time updates and insights into their pet’s well-being. Pet wearables not only enhance the safety and health management of pets but also help owners stay connected and informed about their furry friends’ needs, promoting a more active and engaged pet lifestyle.

Rapid developments in wearable technology, such as smaller sensors, enhanced battery life, and improved connectivity, are making it feasible to integrate sophisticated monitoring features into pet wearables. These advancements make the devices more reliable and user-friendly, attracting more pet owners which is driving the market growth. The number of pet-owning households in the U.S. has been steadily increasing. Pets are often considered family members, and owners are willing to invest in products that enhance their pets’ quality of life. This trend boosts demand for pet wearables, which promise to improve pet care and safety. There’s a growing awareness among pet owners about the importance of monitoring their pets’ health. Pet wearables provide valuable insights into physical activity, sleep patterns, and vital signs, enabling owners to detect early signs of health issues and seek timely veterinary care.

Pet wearables with GPS tracking capabilities address the common concern of lost pets. These devices provide real-time location tracking, giving pet owners peace of mind and increasing the demand for such products. The trend of treating pets like family members, often referred to as “pet humanization,” drives the adoption of advanced pet care products. Owners are more likely to spend on high-tech gadgets that promise to enhance their pets’ well-being. Higher disposable income levels allow pet owners to spend more on premium products and services, including pet wearables. This economic factor significantly contributes to the market’s growth. Veterinarians increasingly recommend pet wearables for monitoring chronic conditions, post-surgical recovery, and overall health management. This professional endorsement encourages more pet owners to adopt these devices, thereby facilitating the market growth.

United States Pet Wearable Industry Segmentation:

The report has segmented the market into the following categories:

Product Insights:

  • Smart Collar
  • Smart Vest
  • Smart Harness
  • Smart Camera
  • Others

Technology Insights:

  • GPS
  • RFID
  • Sensors
  • Others

Application Insights:

  • Identification and Tracking
  • Monitoring and Control
  • Medical Diagnosis and Treatment
  • Facilitation, Safety and Security

End User Insights:

  • Households
  • Commercial

Distribution Channel Insights:

  • Modern Trade
  • Franchised Outlets
  • Specialty Stores
  • E-Commerce
  • Others

Regional Insights: 

  • Northeast 
  • Midwest 
  • South 
  • West 

Competitive Landscape with Key Player:

  • Garmin Ltd.
  • High Tech Pet Products Inc.
  • PetPace LLC
  • Whistle Labs Inc. (Mars Incorporated)

Key highlights of the Report:

  • Market Performance (2018-2023)
  • Market Outlook (2024-2032)
  • COVID-19 Impact on the Market
  • Porter’s Five Forces Analysis
  • Strategic Recommendations
  • Historical, Current and Future Market Trends
  • Market Drivers and Success Factors
  • SWOT Analysis
  • Structure of the Market
  • Value Chain Analysis
  • Comprehensive Mapping of the Competitive Landscape

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