Qatar’s National Tourism Strategy 2030 and the FIFA World Cup: A Game-Changer for Retail, Restaurant, and Hotel Industries – What Does the Future Hold? – Ken Research

Retail Restaurant and Hotel Industry in Qatar is expected to growth at a robust CAGR of 2.5% and 5.5% respectively in next 5 years, says a report by Ken Research

1. How the FIFA World Cup is Boosting Qatar’s Retail Restaurant Market: Opportunities and Challenges.

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  • The FIFA World Cup Qatar 2022 has significantly fostered sales of about 400 food and beverage outlets in the areas surrounding the tournament stadiums and fan zones.
  • More than 450+ new restaurants were added in Qatar in 2021, with industry reviving post-covid & started preparing for the FIFA World Cup to sustain the influx of domestic & international tourism.
  • International Tourists influx has risen to 1.2 Mn registering a growth of over 200% during the World Cup months as compared to the pre covid level of 2017 and 2018.

2. Qatar’s National Tourism Strategy 2030: Aims to Draw Over 6 Mn Visitors and Encourage Establishment of New Hotels in the Country.

Qatar Retail Restaurant Market

  • Qatar Tourism identified geographical zones based on their location to develop tourism products and services in each of the regions like Al Khor, Dukhan, Al Mashabiya, Al Zubarah, etc.
  • Turkish architectural firm Hayri Atak Architectural Design Studio plans to build a floating hotel by 2025 in Qatar. The eco-floating hotel will have 152 rooms and will be designed to reduce energy loss and waste production.
  • The Marriott Group will continue to fortify its position as Qatar’s leading hotel operator, with about 8,800 rooms under management by 2025.

3. Social-Media: The Key to Boosting Customer Engagement and Building a Strong Brand Identity for Restaurants.


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  • Email updates are one of the easiest ways to enable visitors to recognize each other and fuel return visits. It lets to be in touch with your customers.
  • Interaction with clients is very critical in acquiring more customers. Timely response to user queries satisfies your clients and urges them to refer your business point to more people.
  • Advertise on platforms such as Facebook, Instagram, YouTube, Twitter, etc. Uploading videos or pictures on social media accounts, demonstrating how food is prepared quickly impresses new customers.
  • Loyalty programs encourage shoppers to return to retailers, by offering incentives like special discounts or sales, or free goods or services. The rewards encourage to continue to shop at or use the services.

For more insights on the market intelligence, refer to the link below:-

Qatar Retail Restaurant Market

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