Learn How Custom Rigid Boxes Can Level Up Your Branding With a Case Study

Do you have a delicate product and are you looking for possible packing options? Custom Packaging rigid boxes can help you. The history of these boxes dates back to the 1800s when wooden crates were used to keep luxury items such as watches and jewellery. Later, during the Industrialization era of 1900, these boxes were revamped and the production material was replaced with paperboard. However, they were still made by hand.

After the progress in technology in the 1950s, their mass yield started with the help of machines. Right now, the market of rigid boxes stands at $211 billion in 2022 and is assessed to grow at a CAGR of 4.4% by 2032. This guide will uncover their value with the help of their types, applications, and challenges faced to them. Let’s have an in-depth look.

Types of Custom Rigid Boxes

Custom rigid boxes have the following types:

Hinged Rigid Boxes

A hinged box looks very classy and elegant. It is marked by a hinged lid that can be easily lifted to access the contents. These boxes are normally used for holding luxury items such as jewellery, or anything special that needs to be preserved. The hinge process also ensures proper closing to safely store valuable items to prevent loss.

Magnetic Closure Rigid Boxes

Magnetic closure boxes are sleek and can fit any design while being practical at the same time. The magnetic system gives it a secure closure. These boxes are usually used for items such as perfumes, cosmetics, or electronic goods. The magnetic process is not only functional but also has a lovely appeal that betters the product’s aesthetic touch.

Telescopic Lid Rigid Boxes

Think of a box inside a box – this is the beauty of telescopic-lid boxes. These boxes consist of two parts: it is divided into an outer sleeve and an inner tray. The fact that it has a sliding lid adds depth to the piece, making it not just a simple box, but one that has something hidden inside. Telescopic boxes are typically used for luxury foods such as chocolates, or alcohol.

Drawer-Style Rigid Boxes

Drawer-style boxes have a more elite look. They look like nice drawers and when you open them, they glide out perfectly. These are ideal for watches, writing tools, jewellery, and trinkets.

Book-Style Rigid Boxes

Book-style boxes are similar to bookbinding and open like one with a front and back cover. They are mostly applied to licences, luxury invitations, or official documents. The spine and cover can be printed with embossing, foil stamping, or any other designs.

Challenges and Solutions of Custom Rigid Boxes

No doubt, custom rigid boxes have a vast application, but there are certain hurdles in their preparation. Let’s have a quick look at these challenges and their solutions:

Material Selection

Selecting the right material for rigid boxes can be a test. This means that there is a need to attain a balance between the beauty of the structure, the strength of the frame, and the effects that they will have on the environment.

Solution: Consult with packing specialists to decide on eco-friendly materials of equal quality. Prefer products which are equally strong and have a positive impact on habitat.

Design Complexity

Complexity can also add to expenses and time taken to make items since great designs require more time and effort. Subtle accents such as intricate patterns, foil stamping or special shapes demand veracity.

Solution: You should prioritise the key design aspects that align with your brand. This should be done while still keeping the methods as simple as possible to keep costs down.

Storage and Shipping Efficiency

Rigid boxes also present a problem in terms of space both when stored and when in the process of transit. The stacking of the boxes may pose some problems as they consume space.

Solution: Research on collapsible rigid boxes. These are compact and therefore they take up less space. Moreover, they are also cheap when it comes to transit. In order to achieve a high level of stacking, it is necessary to optimise the scale for this purpose.

Cost vs. Value Perception

The making of wholesale rigid boxes can be costly, which is a con when it comes to determining the final pricing.

Solution: In this case, it is important to focus on the aid these boxes make. Keep in mind the unboxing experience, brand image, and lasting impact of these boxers. People appreciate quality.

Production Lead Time

Design and adaptation can also increase production time due to the complexity of the designs that have to be made.

Solution: If you have special needs in mind, plan ahead. Inform suppliers as soon as possible. Further, if you have a product that falls in the seasonal or limited edition category, ensure that you are already prepared for it.

Case Study: Successful Brand Implementation

To practically grasp how a brand has included rigid boxes in its production lineup, let’s have a look at the Vikarta Herbals.

Brand: Vikarta is a herbal brand that focuses on the cosmetics and skincare niche. Started in 2017, it is a luxury business that has been helping its clients for the last 7 years.

Challenge: They needed a packing solution that could go well with their company’s name and help in creating the brand’s positive image. They wanted the box to portray their brand as being classy and luxurious. For this, they were actively looking for a solution to team up within India.

Solution: They worked with Rigid Box Sivakasi, which is popular for new-age printing technology and graphic design services. To ensure this, Sivakasi and its team designed rigid boxes that aligned with the cosmetic brand’s packing. Besides, these boxes served as a means of protecting the products as well as making the unboxing process more enjoyable. And the outcomes? Vikarta saw a marked increase in their sales and an increase in the market share. This also boosted their market visibility, making them stand out from other competitors. This showcases the worth of rigid boxes in the success of a brand.

Tips for Customization of Custom Rigid Boxes

Customization of boxes plays a big role in the marketing of your boxes. In fact, 1 in 3 clients is interested in the customization of the product packaging. Let’s have a look at 5 tips on how you can personalise your rigid boxes:

  • Precise Measurements: Ensure that you measure accurately and that you cut the board to the exact dimensions needed for the box. If you want to have clean and sharp score lines then you can use a bone folder or scoring tool.
  • Even Adhesive Application: Make sure that the adhesive is spread across the surface uniformly as this will ensure that it sticks properly. Apply slight pressure to enhance the strength of the edges and the joints.
  • Corner Reinforcement: Secure corners with corner protectors or add extra pieces of cardboard on the corners.
  • Attention to Details: Work carefully to ensure that the final result looks as polished and professional as possible.
  • Personalise Creatively: Consider more options for the material of rigid boxes and their designs, such as embossing or custom graphics.

Conclusion

The concluding remarks are that rigid boxes have been in the market for the last 3 decades. They are quite popular because of their vast range of applications. The types of these boxes include hinged, collapsible, magnetic closure, telescopic, and drawer-style boxes. When choosing such brands, customization is very important. Among various brands, Packaging Mania is a company that offers custom rigid boxes. They offer free shipping on all the boxes with 7-9 days turnaround time.