4 Tips for Designing Packaging for Corporate Gifting

To welcome new employees, encourage teams, and motivate the work environment – corporate gifting has been the go-to way for many companies. Keeping up with this specific business tradition says a lot about a company and the commitments it holds for its clients and stakeholders. There are various factors contributing to how well your gift is received by the other person. Your selection of gifts as well as how it’s going to be delivered i.e., it’s packaging in custom boxes with logo says a lot about you.

Therefore, in order to make a great first impression, you have to invest in an equally good and premium packaging medium.

Here are 4 tips for designing packaging for corporate gifting.

Type of packaging

First of all, determine the type of packaging you want to opt for your corporate gifts, either gift boxes or gift bags. Nonetheless, the packaging has to be paper-based considering the sustainable and affordable features it offers.

Paper bags are convenient to use because they require no technical assembly on your end. Yet, offering exceptional protection to your products as well as being customizable.

On the other hand, mailer boxes work best when packaging different expensive, and delicate products because they are slightly more premium options to go for.

Avid overpacking

There exists one such thing that is highly unattractive for the recipient and that is going through layers and layers of protective material to find their gifts. Therefore, avoid packaging your corporate gifts. Depending on the requirement of your gift packaging, a mailer box, an insert, and a paper bag to hold it all would be sufficiently good.

Optimizing costs

Optimizing your packaging costs doesn’t necessarily means opting for cheap packaging materials and procedures, rather, devising ways to offset the cost. Therefore, understand your product demands like;

• The level of protection it requires.
• Type of material to be used.
• The need for inserts, foams, and other packaging materials.
• Dimension of your box.
• Type of design themes you are opting got.
• Quality of inks.

In short, all matters concerning your packaging phase should be evaluated for cost optimization.

Furthermore, one of the major parts of optimizing your packaging costs is deciding what type of shipment you require for your products. Whether the products are going to be shipped by air or by the ocean because the latter requires more protection layers than the former one. Therefore, affects packaging costs.

The necessity of add-ons

Determine the need for add-ons for your corporate gift packaging with custom mailer boxes wholesale. Opt for various themed packaging designs such as holiday season, valentines, etc. Do include thank you notes or personal messages inside your packaging to give it a more personal feel. Also, if necessary, get your packaging finished with UV coatings, lamination films, ribbons, die-cut designs, etc.

So, that is how you can efficiently design packaging for corporate gifting.